Blog | Category: Blog
The Typical Process of Scaling Your Business and Why You Should Change Your Strategy
How do you know what software will do the best job for the right price based on your current growth stage and what you need to get done?
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How to be Productive with Unproductive Software
If you are suffering from a lack of productivity but don’t feel you can make the business justification – inclusive of cost and root cause analysis – to purchase new software, here are 5 elements of productivity you can influence now.
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5 Fireable Offenses of Your Software
Do you know when to fire your software? You hired your software to do a job. Thus, there must be fireable offenses. Read on to discover the top 5 fireable offenses and how to identify them.
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How to Explain Software to Your Grandma
A comparison of Custom Software, Custom SaaS, and Off-the-Shelf SaaS as told through a food analogy.
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3 Ways I Ran My Company Differently the Second Time Around
My second company is already on track to vastly overcome the success I had with my first entrepreneurial experience. With that being said, my current track to success would not be present without my prior experience. Read on to discover some key things I’ve done differently the second time around.
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The Importance of Online Security and Data Privacy in 2019
In today’s digital age, the topic of online security and privacy has become increasingly prevalent. User data is more open and accessible than ever and, consequently, consumers may be wary when trusting companies with abundant amounts of confidential data. Now more than ever, it is important to consider the ways in which our personal data is managed online, and how that data is managed by the companies we trust.
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Arizona Moves Up the Ranks for Best States for Business and More
In late December 2018, Forbes published their “Best States for Business” list and Inc. Magazine released their ranking of “Best Places in America for Starting a Business.” Arizona and its capital city Phoenix rank well on both lists, proving the tech and business scene is still booming in the Southwest state.
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Clean Off Your Desk Day Step-by-Step Guide
Has your workspace become overwhelmingly cluttered in the New Year? The second Monday in January has been dubbed Clean Off Your Desk Day. It's time to declutter your desk and mind by following these simple steps.
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OptimumHQ 2018 Year in Review
2018 was a great year for us here at OptimumHQ and we hope it was for you as well! We have been rapidly expanding as a company and are looking forward to an exciting and prosperous 2019. We’ve compiled a Year in Review that captures the biggest events that happened these last 12 months.
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The Pitfalls of Hiring a Software Development Company (From the Former Owner of One)
Has your company outgrown off-the-shelf apps and spreadsheets? Custom software built specifically for your company’s many unique needs may seem like the perfect answer. However, what if there was now a better option? Read on to discover the pitfalls of hiring a custom software development company today, from the former owner of one.
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The Ultimate Trade Show To-Do List
In order to have a profitable trade show, there are many things that need to be done beforehand and while you’re there. Your business’s success at the trade show ultimately depends on your overall level of preparation. We’ve created a handy trade show to-do list to get you started.
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Try This Before You Pay For Custom Software Development
If you’re looking for software to increase productivity at your business, you have probably considered two options: off-the-shelf software, or custom software development. But what if there was another, better option?
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7 Easy Ways to Increase Efficiency in the Workplace
What if you could save some much-needed time during your workday? Try these quick tips for efficiency in the workplace to shave some time off your day, giving you more time to take care of important tasks.
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How to Create a More Positive Work Environment
There are many factors that contribute to what an employee dislikes about their current place of employment, but one of the main factors that determine whether an employee is satisfied with their job is their company culture. If you’re looking for benefits of a positive work environment, read on.
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How Open Office Plans Can Create a Sense of Community
About 70% of U.S. offices are designed in the open concept style, with low or no cubicle walls. Despite its apparent popularity, recent studies have shown open offices can decrease productivity and overall employee wellbeing. However, I’d like to make a case for open office plans – if used in the right way and with the right company culture, it can create a better sense of community.
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The Right Way To Sell A Professional Service
The entire sales journey is a process -- a process that sometimes can't be sold right away, nor should it. What does that mean? Read the following true story to discover more.
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How to Use Automation to Drive Optimal Operations
Even though a variety of platforms may help to improve the organization of a business, there still remains a plethora of inefficient use of labor and inconsistency across the entire company. Find out how to use automation to drive optimal operations from our Q&A with Apruve writer Matt Osborn.
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3 Ways to Make Technology Work For You
Technology is advancing at a faster pace than most people can keep up with...and business owners are no exception. Running a business requires efficiency, creativity, and just a little bit of coffee. But when you throw ever-advancing technology into the corporate mix, you might just find yourself struggling to figure out which solutions are more important to implement into your company.
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Confidence Can Be Practiced! Here’s A 6 Step How-To
Could it be that confidence is the feeling we get when we know what is about to follow? And, we can practice that? Read on to learn more.
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Why NPS Scores Matter to Your Business’ Bottom Line
Quarter 2 is coming to an end soon…are you planning on sending a quarterly NPS survey for your business? Find out why your NPS scores could be the best indicator of growth in your company, and why you should be conducting NPS surveys with your customers.
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If Sir Isaac Newton Were A Salesperson For A Day
What if Sir Isaac Newton had been a salesperson for a day? How would he describe his experience?
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4 Ways to Connect with Your Customers on Social Media
No matter what reason you have for using social media, human interaction and connecting with others has always been the foundation for its popularity. But, are you utilizing this free advertising platform to its fullest potential?
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3 Fundamentals You Must Master to Scale (Not Just Grow) Your Company
To scale your company, you won't just need great people, money, and relationships. The truth is, you will need all that but also a whole lot more. Read on to discover the fundamentals you must focus on in order to scale.
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If You Think You Need Custom Software, Read This Blog
Are you tired of looking for the perfect software solution for your unique business? Have you been burned by custom software? If so, read on.
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10 Things That Require Zero Talent
If you are like most business owners, you are very likely always in need of new, more, and better talent. Yet, is it talent you are really looking for?
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How The Most Successful Business Owners Manage Their Time Part 2
Hello again, friends. We are all now eating frog for breakfast, yes? You better be! If you do and make it a habit I guarantee you, you will experience noticeable results in both your business and in your life!
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How The Most Successful Business Owners Manage Their Time
Mark Twain once said that if the first thing you do each morning is eat a live frog, you can go through the day with the satisfaction of knowing that it is probably the worst thing that is going to happen to you all day.
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